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Volume 9 (2023): Issue 2 (Oct 2023)

Open Access
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Sri Lanka Journal of Marketing
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Issue 2
Issue 1
Issue 3

8 articles
Open Access
|Oct 2023
Impact of Personal Traits and Government Incentives on the Intention of Rooftop Solar Photovoltaic Installation in Sri Lanka
  
Open Access
|Oct 2023
Consumer Perception Towards Notebook Computers Over Desktop Computers in Sri Lankan Context
,   and    
Open Access
|Oct 2023
Social Media Marketing Impact on Agri-Machinery Purchases Decisions
 and    
Open Access
|Oct 2023
The Relationship Between Corporate Citizenship and Purchase Intention: Fear of COVID-19 Across the South Asian Region
 and    
Open Access
|Oct 2023
Green Competitiveness in the Logistics Industry: Analysis of Emerging Practices from Three Continents
  
Open Access
|Oct 2023
Impact of Digital Transformation on Small and Medium Enterprises Performance in The Sri Lankan Apparel Sector
,   and    
Open Access
|Oct 2023
The Impact of Viral Marketing on Purchasing Intention of the Millennials in Sri Lanka; Mediating Role of Brand Equity
,   and    
Open Access
|Oct 2023
An Empirical Investigation into The Determinants of Savings Intentions Amongst Young Customers in Licensed Specialized Banks within Central Province in Sri Lanka
 and    
Language: English
Website: https://sljmuok.sljol.info
Published by: Department of Marketing Management, University of Kelaniya
In partnership with: Paradigm Publishing Services
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