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Volume 8 (2022): Issue 0 (Aug 2022)

Open Access
Journal detailsArticles & issues
Sri Lanka Journal of Marketing
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8 articles
Open Access
|Aug 2022
Overview on Theory of Co-Creation for Competitive Advantage through Open Innovation in Modern Business Environment
 and    
Open Access
|Aug 2022
A Literature Review on How Wellness Tourism Contribute to Re-Building Sri Lankan Tourism
,   and    
Open Access
|Aug 2022
Green Management Orientation in the Supply Chain of the Apparel Industry
,   and    
Open Access
|Aug 2022
Impact of Internet Service Quality on Customer Satisfaction Special Reference to Internet Service Providers During COVID – 19 Period
 and    
Open Access
|Aug 2022
Influence of Customer Generated e-WOM on Purchase Intention of Cosmetic Products in Sri Lanka
 and    
Open Access
|Aug 2022
Review of Mergers & Acquisition Cases in Sri Lanka
  
Open Access
|Aug 2022
M-Payment Adoption in SMEs; Virtual Entrepreneurs
 and    
Open Access
|Aug 2022
Impact of Loyalty Card Programs on Customer Satisfaction and Engagement with Reference to Colombo District Supermarket Retail Industry
  
Language: English
Website: https://sljmuok.sljol.info
Published by: Department of Marketing Management, University of Kelaniya
In partnership with: Paradigm Publishing Services
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