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Volume 7 (2021): Issue 0 (Mar 2021)

Open Access
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Sri Lanka Journal of Marketing
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7 articles
Open Access
|Mar 2021
Impact of Green Attributes on Revisiting Intentions of Tourists in Sri Lankan Hotels: The Mediating Effect of Overall Satisfaction
 and    
Open Access
|Mar 2021
Conceptual Review of Social Influencer Marketing on Purchase Intention; Dynamics in Fashion Retail Industry
  
Open Access
|Mar 2021
Innovation and its Impact on Consumer Brand Equity: With Evidence from Modern Trade Industry in Colombo, Sri Lanka
 and    
Open Access
|Mar 2021
Impact of Dynamic Capabilities on Global Mind-set: The Case of ICT Start-ups in Sri Lanka
 and    
Open Access
|Mar 2021
The Impact of Performance Assessment System on Employee Commitment: A Study among Executive Officers of State-Owned Commercial Banks in Sri Lanka
 and    
Open Access
|Mar 2021
Unrealistic Optimism, Compulsive Purchasing and Debt-Stress among Credit Card Users in Sri Lanka
 and    
Open Access
|Mar 2021
Consumer Satisfaction towards Smart Ration Cards: A Study on Tirupur District, India
  
Language: English
Website: https://sljmuok.sljol.info
Published by: Department of Marketing Management, University of Kelaniya
In partnership with: Paradigm Publishing Services
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