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Volume 7 (2021): Issue 3 (Jan 2021)

Open Access
Journal detailsArticles & issues
Sri Lanka Journal of Marketing
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Issue 3

11 articles
Open Access
|Dec 2021
Factors Influencing Millennials' Adoption on Internet Banking, Propositions Through Refined UTAUT2
 and    
Open Access
|Dec 2021
Ethical Marketing in Global Value Chain for Developing Human Resources
 and    
Open Access
|Dec 2021
The Value Creation Determinants of the Global Software Engineering Industry
 and    
Open Access
|Dec 2021
Adolescent Consumer Vulnerability: Consumer Socialization Perspective
,   and    
Open Access
|Dec 2021
Assessing the Mediation Role of the Customer Trust On E-Service Quality: Lessons During Covid-19 Pandemic
 and    
Open Access
|Dec 2021
Retracted: Factors Influencing Millennials' Adoption on Internet Banking, Propositions Through Refined UTAUT2
 and    
Open Access
|Dec 2021
An Investigation on Financial Performance of Commercial Banks in Sri Lanka: Applicability of the CAMEL Model
 and    
Open Access
|Dec 2021
Entrepreneurial Marketing Dimensions: Evidence from Women-Owned SMEs in Sri Lanka
  
Open Access
|Dec 2021
Achieving Competitive Advantage Through Dynamic Capabilities: A Study of ICT Industry in Sri Lanka
 and    
Open Access
|Dec 2021
e-WOM & Purchase Intention towards Mobile Data Packages among Facebook users: The Mediating Effect of Brand Image
,   and    
Language: English
Website: https://sljmuok.sljol.info
Published by: Department of Marketing Management, University of Kelaniya
In partnership with: Paradigm Publishing Services
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