FIGURE 1
CMO role design: The impact of poor CMO role design and the responsibility gap on growth and additional risk factors
Chat GPT, prompt GCO
Midjourney AI, prompt GCO
From Influence to Ownership: Designing a Better CMO Role to Boost Growth Outcomes
DOI: https://doi.org/10.2478/nimmir-2025-0012 | Journal eISSN: 2628-166X (formerly 1865-5866)
Language: English
Page range: 18 - 23
Published on: Oct 28, 2025
Published by: Nuremberg Institute for Market Decisions
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
Related subjects:
© 2025 Kimberly A. Whitler, published by Nuremberg Institute for Market Decisions
This work is licensed under the Creative Commons Attribution-NonCommercial 4.0 License.