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Marketing of Scientific and Research Organizations
Volume 52 (2024): Issue 2 (June 2024)
Volume 52 (2024): Issue 2 (Jun 2024)
Marketing of Scientific and Research Organizations
Open Access
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Marketing of Scientific and Research Organizations
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Volume 55 (2025)
Volume 54 (2024)
Volume 53 (2024)
Volume 52 (2024)
Issue 2 (June 2024)
Volume 51 (2024)
Volume 50 (2023)
Volume 49 (2023)
Volume 48 (2023)
Volume 47 (2023)
Volume 46 (2022)
Volume 45 (2022)
Volume 44 (2022)
Volume 43 (2022)
Volume 42 (2021)
Volume 41 (2021)
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6 articles
Open Access
|
Jun 2024
Abstract
How New Digital-Based Service Offers Change Consumer Practices: A Theory of Social Practise (TSP) Approach
Ryszard Kłeczek
,
Mirosława Pluta-Olearnik
and
Anetta Pukas
Open Access
|
Jun 2024
Abstract
Three Root Causes for the Impasse in Reputation Measurement for Higher Education Institutions
Joern Redler
and
Petra Morschheuser
Open Access
|
Jun 2024
Abstract
Emotional Determinants of Snack Consumption by Polish Consumers
Ewa Jerzyk
,
Mirosława Kaczmarek
,
Dobrosława Mruk-Tomczak
and
Natalia Gluza
Open Access
|
Jun 2024
Abstract
Responsible Innovation in E-Health Care: Empowering Patients with Emerging Technologies
Dariusz M. Trzmielak
,
Ilona Lipka-Matusiak
and
Elin Oftedal
Open Access
|
Jun 2024
Abstract
Prestige in Partnership: A Case Study in Leveraging University Excellence to Elevate Brand Success
Ludmiła Walaszczyk
Open Access
|
Jun 2024
Abstract
Studying Consumer Emotions and Purchase Preferences in a Virtual Reality Environment: A Bibliometric Analysis
Konrad Biercewicz
,
Katarzyna Włodarczyk
and
Małgorzata Wiścicka-Fernando
eISSN:
2353-8414
|
ISSN:
2353-8503
|
Language:
English
|
Publication frequency:
4 times per year
Published by:
Institute of Aviation
In partnership with:
Paradigm Publishing Services
Related subjects:
Business and economics
,
Business management
,
Marketing, sales, customer relations
,
Management, organization, corporate governance
,
Business development, change management, cooperation
,
Key competences in scholarly research
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