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Volume 32 (2019): Issue 2 (Jun 2019)

Open Access
Journal detailsArticles & issues
Marketing of Scientific and Research Organizations
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Issue 2 (June 2019)

9 articles
Open Access
|Oct 2019
Investigating Process Maturity Modeling as an Advertising Process Improvement Paradigm
,  ,   and    
Open Access
|Oct 2019
Outdoor Advertising as an Element Strengthening the Recruitment Campaigns of Universities
  
Open Access
|Oct 2019
How can we attract and keep young talents in the science sector? Work satisfaction and the inclination to change your workplace
  
Open Access
|Oct 2019
Marketing for Science Based Organizations Perspectives and Questions
 and    
Open Access
|Oct 2019
Building a Strategy for the Development of a University using the Methodology of Strategic Sessions on the Example of the Academy of Fine Arts in Łódź
  
Open Access
|Oct 2019
Associations with the University as an Employer in the Years 2016–2019 — Young Potential Employees Perspective
  
Open Access
|Oct 2019
Evaluation of the Marketing Communication of Scientific Units in the Context of Cooperation with the Sector of small and Medium Enterprises in Lodz Region
 and    
Open Access
|Oct 2019
Understanding Factors influencing Consumers Online Purchase intention Via Mobile App: Perceived Ease of use, Perceived Usefulness, System Quality, information Quality, and Service Quality
,   and    
Open Access
|Oct 2019
The Reasons of Lack of Polish Young Potential Employees’ Interest in Universities as Employers in the Context of Perception of People Working in These Organizations
 and