Impact of Loyalty Card Programs on Customer Satisfaction and Engagement with Reference to Colombo District Supermarket Retail Industry
Open Access
|Aug 2022Authors
Language: English
Page range: 152 - 185
Published on: Aug 8, 2022
Published by: Department of Marketing Management, University of Kelaniya
In partnership with: Paradigm Publishing Services
Keywords:
© 2022 M. C. K. H. Mallika, published by Department of Marketing Management, University of Kelaniya
This work is licensed under the Creative Commons License.