
Digital Marketing Capability and Performance: Moderated Mediation Approach
Language: English
Page range: 72 - 104
Published on: Jul 4, 2025
Published by: Department of Marketing Management, University of Kelaniya
In partnership with: Paradigm Publishing Services
Keywords:
© 2025 Sathana Vaikunthavasan, published by Department of Marketing Management, University of Kelaniya
This work is licensed under the Creative Commons Attribution 4.0 License.