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Beyond the Jersey: How National Bias Fuels Player Identification and Reshapes Sports Consumption Cover

Beyond the Jersey: How National Bias Fuels Player Identification and Reshapes Sports Consumption

Physical Culture and Sport. Studies and Research
Volume 112 (2026): Issue 1 (January 2026)
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Open Access
|May 2026
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DOI: https://doi.org/10.2478/pcssr-2026-0009 | Journal eISSN: 1899-4849 | Journal ISSN: 2081-2221
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Language: English
Page range: 122 - 142
Submitted on: Aug 15, 2025
Accepted on: Mar 6, 2026
Published on: May 9, 2026
Published by: University of Physical Education in Warsaw
In partnership with: Paradigm Publishing Services
Publication frequency: Volume open
Keywords:
Sports fan ethnocentrism,
Player identification,
Team identification,
Social identity theory,
PLS-SEM,
IPMA
Related subjects:
Cultural studies,
General cultural studies,
Business and economics,
Business management,
Industries,
Sports,
Sports and recreation,
Physical education,
Sociology of sports

© 2026 Md Mahbubul Haq, Attila Kajos, Miklos Kozma, published by University of Physical Education in Warsaw
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

Volume 112 (2026): Issue 1 (January 2026)
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