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Leaving Insight to Digital Twins? Promise, Progress and Limits of Synthetic Respondents Cover

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Leaving Insight to Digital Twins? Promise, Progress and Limits of Synthetic Respondents

NIM Marketing Intelligence Review

Volume 18 (2026): Issue 1 (May 2026)

By: Carolin Kaiser, Jakob Kaiser, Rene Schallner, Vladimir Manewitsch and Lea Rau

Open Access

|Apr 2026

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DOI: https://doi.org/10.2478/nimmir-2026-0008 | Journal eISSN: 2628-166X

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Language: English

Page range: 48 - 53

Published on: Apr 8, 2026

Published by: Nuremberg Institute for Market Decisions

In partnership with: Paradigm Publishing Services

Publication frequency: 2 issues per year

Keywords:

Synthetic Survey Data,

Large Language Models,

Related subjects:

Business and economics,

Political economics,

Public finance and fiscal theory,

Business management,

Marketing, sales, customer relations,

Management, organization, corporate governance,

Business management, other

© 2026 Carolin Kaiser, Jakob Kaiser, Rene Schallner, Vladimir Manewitsch, Lea Rau, published by Nuremberg Institute for Market Decisions
This work is licensed under the Creative Commons Attribution-NonCommercial 4.0 License.

Volume 18 (2026): Issue 1 (May 2026)

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