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To Boldly Go Where No Research Has Gone Before: AI in Marketing Intelligence Cover

To Boldly Go Where No Research Has Gone Before: AI in Marketing Intelligence

Open Access
|Apr 2026

Authors

Michael Haenlein

ESCP Business School, University of Liverpool, Management School
Language: English
Page range: 10 - 17
Published on: Apr 8, 2026
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year

© 2026 Michael Haenlein, published by Nuremberg Institute for Market Decisions
This work is licensed under the Creative Commons Attribution-NonCommercial 4.0 License.