FIGURE 1
Key areas where social media influencers excel
Halfpoint Images, get tyimages
FIGURE 2
How retailers can keep up – 10 key recommendations
Midjourney AI, prompt GCO
The Next Age of Retailing: Learning from Influencers’ Strategies
DOI: https://doi.org/10.2478/nimmir-2025-0003 | Journal eISSN: 2628-166X (formerly 1865-5866)
Language: English
Page range: 18 - 23
Published on: Apr 19, 2025
Published by: Nuremberg Institute for Market Decisions
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
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© 2025 Sara Rosengren, Colin Campbell, Justine Rapp Farrell, published by Nuremberg Institute for Market Decisions
This work is licensed under the Creative Commons Attribution-NonCommercial 4.0 License.