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Beyond Prompt Engineering: Skills Marketers Need to Deploy Generative AI Successfully Cover

Beyond Prompt Engineering: Skills Marketers Need to Deploy Generative AI Successfully

NIM Marketing Intelligence Review
Volume 16 (2024): Issue 1 (May 2024)
By:   
Open Access
|Apr 2024
Figures & tables

Figures & Tables

FIGURE 1

Key components of effective problem formulation

graphic/j_nimmir-2024-0003_fig_003.jpg
FIGURE 2

Key skills for leveraging generative AI

DOI: https://doi.org/10.2478/nimmir-2024-0003 | Journal eISSN: 2628-166X (formerly 1865-5866)
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Language: English
Page range: 18 - 23
Published on: Apr 25, 2024
Published by: Nuremberg Institute for Market Decisions
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
Keywords:
Generative AI,
Prompt Engineering,
Problem Formulation,
AI Skills
Related subjects:
Business and economics,
Political economics,
Public finance and fiscal theory,
Business management,
Marketing, sales, customer relations,
Management, organization, corporate governance,
Business management, other

© 2024 Oguz A. Acar, published by Nuremberg Institute for Market Decisions
This work is licensed under the Creative Commons Attribution-NonCommercial 4.0 License.

Volume 16 (2024): Issue 1 (May 2024)
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