Hybrid Marketing Is Here to Stay: Preparing the Marketing Operation Environment
By: Andy Lark and André Bonfrer
References
- Dubber & AT&T Research (2022): “Forbes: Hybrid Will Be The New Work Style,“ www.dubber.net/learn/blog-posts/service-providers/hybrid-will-be-the-new-work-style-but-72-of-businesses-lack-a-strategy-atts-future-of-work-study-shows.
- Prudential Pulse of the American Worker Survey (2021): “Is this Working?,” news.prudential.com/presskits/pulse-american-worker-survey-is-this-working.htm.
- Microsoft (2022): Great Expectations. Making Hybrid Work Work, Microsoft Work Trends Report, 2022, www.microsoft.com/en-us/worklab/work-trend-index.
DOI: https://doi.org/10.2478/nimmir-2022-0012 | Journal eISSN: 2628-166X
Language: English
Page range: 19 - 23
Published on: Oct 26, 2022
Published by: Nuremberg Institute for Market Decisions
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
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© 2022 Andy Lark, André Bonfrer, published by Nuremberg Institute for Market Decisions
This work is licensed under the Creative Commons Attribution-NonCommercial 4.0 License.