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Motivating Crowds to Do Good: How to Build Crowdsourcing Platforms for Social Innovation Cover

Motivating Crowds to Do Good: How to Build Crowdsourcing Platforms for Social Innovation

NIM Marketing Intelligence Review
Volume 12 (2020): Issue 1 (May 2020)
By: Thomas Kohler and  Henry Chesbrough  
Open Access
|Apr 2020

Authors

Thomas Kohler

thomas@innoschool.io

Dornbirn, Austria

Henry Chesbrough

chesbrou@haas.berkeley.edu

Faculty Director Garwood Center for Corporate Innovation, Hass School of Business, University of California, Berkeley
DOI: https://doi.org/10.2478/nimmir-2020-0007 | Journal eISSN: 2628-166X
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Language: English
Page range: 42 - 47
Published on: Apr 24, 2020
Published by: Nuremberg Institute for Market Decisions
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
Keywords:
Open Innovation,
Social Innovation,
Crowdsourcing,
Platforms
Related subjects:
Business and economics,
Political economics,
Public finance and fiscal theory,
Business management,
Marketing, sales, customer relations,
Management, organization, corporate governance,
Business management, other

© 2020 Thomas Kohler, Henry Chesbrough, published by Nuremberg Institute for Market Decisions
This work is licensed under the Creative Commons Attribution-NonCommercial 4.0 License.

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