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The Impact of Internal Employer Branding on Employee Engagement and Retention Cover

The Impact of Internal Employer Branding on Employee Engagement and Retention

Management of Organizations: Systematic Research
Volume 91 (2024): Issue 1 (June 2024)
By: Raimonda Alonderienė and  Julija Urbelė  
Open Access
|Dec 2024

Authors

Raimonda Alonderienė

raimonda.alonderiene@ism.lt

dr. holding a position of professor at ISM University of Management and Economics, Lithuania

Julija Urbelė

julija.narkyte@gmail.com

MSc. ISM University of Management and Economics, Lithuania
DOI: https://doi.org/10.2478/mosr-2024-0001 | Journal eISSN: 2335-8750 | Journal ISSN: 1392-1142
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Language: English
Page range: 1 - 22
Submitted on: Aug 25, 2023
Accepted on: Aug 30, 2024
Published on: Dec 8, 2024
Published by: Vytautas Magnus University, Institute of Foreign Language
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
Keywords:
employee retention,
employee engagement,
internal employer branding (IEB),
social identity
Related subjects:
Business and economics,
Business management,
Marketing, sales, customer relations,
Management, organization, corporate governance,
Business development, change management, cooperation,
Human resources, labor practice, job and career

© 2024 Raimonda Alonderienė, Julija Urbelė, published by Vytautas Magnus University, Institute of Foreign Language
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

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