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Young Women’s Attitude Towards Counterfeiting Cosmetics: An Empirical Study

Marketing of Scientific and Research Organizations

Volume 50 (2023): Issue 4 (December 2023)

By: Hela Diouani , Khadidja Bechelaghem and Amel Graa

Open Access

|Dec 2023

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DOI: https://doi.org/10.2478/minib-2023-0024 | Journal eISSN: 2353-8414 | Journal ISSN: 2353-8503

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Language: English

Page range: 93 - 114

Submitted on: Apr 23, 2023

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Accepted on: Nov 20, 2023

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Published on: Dec 19, 2023

Published by: ŁUKASIEWICZ RESEARCH NETWORK – INSTITUTE OF AVIATION

In partnership with: Paradigm Publishing Services

Publication frequency: 4 issues per year

Keywords:

consumer behaviour,

economic aspect,

perceived risk,

purchase intention

Related subjects:

Business and economics,

Business management,

Marketing, sales, customer relations,

Management, organization, corporate governance,

Business development, change management, cooperation,

Key competences in scholarly research

© 2023 Hela Diouani, Khadidja Bechelaghem, Amel Graa, published by ŁUKASIEWICZ RESEARCH NETWORK – INSTITUTE OF AVIATION
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

Volume 50 (2023): Issue 4 (December 2023)

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