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Young Women’s Attitude Towards Counterfeiting Cosmetics: An Empirical Study Cover

Young Women’s Attitude Towards Counterfeiting Cosmetics: An Empirical Study

Marketing of Scientific and Research Organizations
Volume 50 (2023): Issue 4 (December 2023)
By: Hela Diouani,  Khadidja Bechelaghem and  Amel Graa  
Open Access
|Dec 2023

Authors

Hela Diouani

haladiouani@gmail.com

Department of Business Sciences, Djillali Liabes University, Sidi Bel Abbes, Algeria

Khadidja Bechelaghem

ben.khad@yahoo.fr

Department of Business Sciences, Djillali Liabes University, Sidi Bel Abbes, Algeria

Amel Graa

graa_amel@yahoo.fr

Department of Business Sciences, Djillali Liabes University, Sidi Bel Abbes, Algeria
DOI: https://doi.org/10.2478/minib-2023-0024 | Journal eISSN: 2353-8414 | Journal ISSN: 2353-8503
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Language: English
Page range: 93 - 114
Submitted on: Apr 23, 2023
|
Accepted on: Nov 20, 2023
|
Published on: Dec 19, 2023
Published by: ŁUKASIEWICZ RESEARCH NETWORK – INSTITUTE OF AVIATION
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year
Keywords:
attitude,
counterfeit,
consumer behaviour,
economic aspect,
perceived risk,
purchase intention
Related subjects:
Business and economics,
Business management,
Marketing, sales, customer relations,
Management, organization, corporate governance,
Business development, change management, cooperation,
Key competences in scholarly research

© 2023 Hela Diouani, Khadidja Bechelaghem, Amel Graa, published by ŁUKASIEWICZ RESEARCH NETWORK – INSTITUTE OF AVIATION
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

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