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To Close or not to Close? Assessing the Impact of Outlet Closures on Retail Chains Cover

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To Close or not to Close? Assessing the Impact of Outlet Closures on Retail Chains

NIM Marketing Intelligence Review

Volume 4 (2012): Issue 2 (November 2012)

By: Hans Haans and Els Gijsbrechts

Open Access

|Jul 2014

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DOI: https://doi.org/10.2478/gfkmir-2014-0030 | Journal eISSN: 2628-166X

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Language: English

Page range: 16 - 23

Published on: Jul 19, 2014

Published by: Nuremberg Institute for Market Decisions

In partnership with: Paradigm Publishing Services

Publication frequency: 2 issues per year

Keywords:

Outlet Closure,

Store Switching,

Store Format Choice

Related subjects:

Business and economics,

Political economics,

Public finance and fiscal theory,

Business management,

Marketing, sales, customer relations,

Management, organization, corporate governance,

Business management, other

© 2014 Hans Haans, Els Gijsbrechts, published by Nuremberg Institute for Market Decisions
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

Volume 4 (2012): Issue 2 (November 2012)

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