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Marketing Activities of Health Care Organizations and Patient Safety

Open Access
|Mar 2019

Abstract

The main goal of this publication is to show the areas where patients and marketing activities of health care organizations overlap. It shows regulations which ensure safety of a patient, and presents a path model for supporting patients in case some regularities stemming from the above mentioned contact points arise.

Language: English
Page range: 843 - 850
Submitted on: Nov 28, 2018
Accepted on: Jan 12, 2019
Published on: Mar 28, 2019
Published by: Quality and Production Managers Association
In partnership with: Paradigm Publishing Services
Publication frequency: 1 times per year

© 2019 Agata Krukowska-Miler, published by Quality and Production Managers Association
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.