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What would potential future opinion leaders like to know? An explorative study on the perceptions of four wood-based innovations Cover

What would potential future opinion leaders like to know? An explorative study on the perceptions of four wood-based innovations

Die Bodenkultur: Journal of Land Management, Food and Environment
Volume 69 (2018): Issue 1 (March 2018)
By: Lea Ranacher,  Kathrin Höfferer,  Miriam Lettner,  Franziska Hesser,  Tobias Stern,  Romana Rauter and  Peter Schwarzbauer  
Open Access
|Aug 2018

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DOI: https://doi.org/10.2478/boku-2018-0005 | Journal eISSN: 2719-5430 | Journal ISSN: 0006-5471
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Language: English
Page range: 47 - 59
Submitted on: Feb 6, 2018
Accepted on: Apr 27, 2018
Published on: Aug 24, 2018
Published by: Universität für Bodenkultur Wien
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year
Keywords:
market diffusion,
focus groups,
content analysis,
future-oriented individuals,
forest-based sector
Related subjects:
Life sciences,
Ecology,
Life sciences, other

© 2018 Lea Ranacher, Kathrin Höfferer, Miriam Lettner, Franziska Hesser, Tobias Stern, Romana Rauter, Peter Schwarzbauer, published by Universität für Bodenkultur Wien
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

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