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Sustainable Oil and Profitable Wind: The communication of corporate responsibilities as inverted positioning Cover

Sustainable Oil and Profitable Wind: The communication of corporate responsibilities as inverted positioning

Nordicom Review
Volume 38 (2017): Issue 2 (November 2017)
By: Jochen Hoffmann and  Maria E. Kristensen  
Open Access
|Dec 2017
DOI: https://doi.org/10.1515/nor-2017-0404 | Journal eISSN: 2001-5119 | Journal ISSN: 1403-1108
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Language: English
Page range: 79 - 96
Published on: Dec 8, 2017
Published by: University of Gothenburg Nordicom
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
Keywords:
aspirational talk,
brownwashing,
CCO – Communication Constitutes Organisations,
controversial industries,
corporate social responsibility,
environmental communication
Related subjects:
Social sciences,
Communication science,
Public and political communication,
Mass communication

© 2017 Jochen Hoffmann, Maria E. Kristensen, published by University of Gothenburg Nordicom
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

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