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Marketing masculinity, branding the book: Current gender trends in the presentation of selected boys’ adventure novels Cover

Marketing masculinity, branding the book: Current gender trends in the presentation of selected boys’ adventure novels

Journal of Language and Cultural Education
Volume 4 (2016): Issue 3 (September 2016)
By: Janice Robertson  
Open Access
|Nov 2016

Authors

Janice Robertson

janice@jrobertson.co.za

DOI: https://doi.org/10.1515/jolace-2016-0035 | Journal eISSN: 1339-4584 | Journal ISSN: 1339-4045
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Language: English
Page range: 257 - 267
Published on: Nov 8, 2016
Published by: SlovakEdu, o.z.
In partnership with: Paradigm Publishing Services
Publication frequency: 3 issues per year
Keywords:
Children’s literature,
gender literacy,
masculinity studies,
adventure novel
Related subjects:
Cultural studies,
General cultural studies,
Linguistics and semiotics,
Applied linguistics,
Language teaching and learning,
Literary studies,
Comparative literary studies,
Social sciences,
Education,
Specialist studies in education

© 2016 Janice Robertson, published by SlovakEdu, o.z.
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

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