Have a personal or library account? Click to login
Marketing and Product Design: A Rocky Love Affair Cover

Marketing and Product Design: A Rocky Love Affair

NIM Marketing Intelligence Review
Volume 7 (2015): Issue 2 (November 2015)
By: Jan R. Landwehr and  Andreas Herrmann  
Open Access
|Nov 2015
DOI: https://doi.org/10.1515/gfkmir-2015-0011 | Journal eISSN: 2628-166X
Journal RSS Feed
Language: English
Page range: 8 - 15
Published on: Nov 5, 2015
Published by: Nuremberg Institute for Market Decisions
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
Keywords:
Product Design,
Aesthetics,
Design Evaluation,
Design Strategy,
Forecasting of Market Success
Related subjects:
Business and economics,
Political economics,
Public finance and fiscal theory,
Business management,
Marketing, sales, customer relations,
Management, organization, corporate governance,
Business management, other

© 2015 Jan R. Landwehr, Andreas Herrmann, published by Nuremberg Institute for Market Decisions
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

Previous articleVolume 7 (2015): Issue 2 (November 2015)Next article