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Reflecting Reality, Amplifying Bias? Using Metaphors to Teach Critical AI Literacy Cover

Reflecting Reality, Amplifying Bias? Using Metaphors to Teach Critical AI Literacy

By: Jasper Roe,  Mike Perkins and  Leon Furze  
Open Access
|Aug 2025

Abstract

As educational institutions grapple with questions about increasingly complex Artificial Intelligence (AI) systems, finding effective methods for explaining these technologies and their societal implications to students remains a major challenge. This study proposes a methodological approach utilising Conceptual Metaphor Theory (CMT) and UNESCO’s AI competency framework to develop activities to foster Critical AI Literacy (CAIL). Through a systematic analysis of metaphors commonly used to describe AI systems, we develop criteria for selecting pedagogically appropriate metaphors and demonstrate their alignment with established AI literacy competencies, as well as UNESCO’s AI competency framework.

Our method identifies and suggests four key metaphors for teaching CAIL. This includes AI as a funhouse mirror, a map, an echo chamber, and a black box. Each of these metaphors seeks to address specific characteristics of GenAI systems, from filter bubbles to algorithmic opacity. We present these metaphors alongside pedagogical activities designed to engage students in experiential learning of these concepts. In doing so, we offer educators a structured approach to teaching CAIL that touches on aspects of technical understanding and provokes questions about societal implications. This work contributes to the growing field of AI and education by demonstrating how carefully selected metaphors can make complex technological concepts more accessible while promoting CAIL.

DOI: https://doi.org/10.5334/jime.961 | Journal eISSN: 1365-893X
Language: English
Submitted on: Nov 22, 2024
Accepted on: Apr 27, 2025
Published on: Aug 26, 2025
Published by: Ubiquity Press
In partnership with: Paradigm Publishing Services
Publication frequency: 1 issue per year

© 2025 Jasper Roe, Mike Perkins, Leon Furze, published by Ubiquity Press
This work is licensed under the Creative Commons Attribution 4.0 License.