Conceptual Review of Social Influencer Marketing on Purchase Intention; Dynamics in Fashion Retail Industry
By: D. K. Thilina
Authors
Language: English
Page range: 25 - 52
Published on: Mar 10, 2021
Published by: Department of Marketing Management, University of Kelaniya
In partnership with: Paradigm Publishing Services
© 2021 D. K. Thilina, published by Department of Marketing Management, University of Kelaniya
This work is licensed under the Creative Commons Attribution 4.0 License.