
A Review Towards a Conceptual Model on Transactional Oriented Selling In High Involvement Purchases: Gem And Jewellery Industry in Sri Lanka
By: L. L. Y. R. Lenaduwa and B. A. N. Eranda
Authors
Language: English
Page range: 68 - 97
Published on: Sep 9, 2024
Published by: Department of Marketing Management, University of Kelaniya
In partnership with: Paradigm Publishing Services
Keywords:
© 2024 L. L. Y. R. Lenaduwa, B. A. N. Eranda, published by Department of Marketing Management, University of Kelaniya
This work is licensed under the Creative Commons Attribution 4.0 License.