The Impact of Employee Engagement of Generation Y and Generation Z Differences on Job Performance in the Private Banking Sector, Sri Lanka

This study examines the impact of employee engagement among Generation Y (Gen Y) and Generation Z (Gen Z) on job performance within the private banking sector in Sri Lanka. The study investigates how the engagement of employees differs across generations and influences their job performance. This is a quantitative in nature, where the study had to deal mainly with quantifiable or measurable data to assess the relations that exist between generational traits and job performance. A structured questionnaire was used to gather survey data as these generational cohorts dominate the workforce, their distinct engagement drivers, shaped by socio-economic and technological contexts, present unique challenges and opportunities for organizational success. Employee engagement, recognized as a critical factor in enhancing productivity and organizational loyalty, is explored in the context of its differing implications for Gen Y and Gen Z. The study identifies the complexities in aligning engagement strategies with generational expectations, particularly in the hierarchical and customer-focused private banking sector. By tailoring initiatives to the values and needs of each generation, organizations can address satisfaction turnover, motivation, and job satisfaction challenges. From the literature review, it has been observed that much research is not carried out comparing these two generations. Also, limited research was conducted for the private banking sector. This research will fill that void by drawing on a convenience sampling method to ensure the sample is representative of the workforce of private banks. The findings aim to bridge generational gaps, offering actionable insights for human resource professionals and managers. This research contributes to the discourse on workforce diversity, enabling private banks to create sustainable engagement models, enhance performance, and maintain a competitive edge in a rapidly evolving industry.