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Application of Factor Analysis in Behavioral Segmentation on the Base of Semiometric Scale Cover

Application of Factor Analysis in Behavioral Segmentation on the Base of Semiometric Scale

Open Access
|Sep 2009
DOI: https://doi.org/10.2478/v10031-008-0012-0 | Journal eISSN: 1898-0198 | Journal ISSN: 1730-4237
Language: English
Page range: 23 - 32
Published on: Sep 23, 2009
Published by: University of Szczecin
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year

© 2009 Magdalena Mojsiewicz, Barbara Batóg, Katarzyna Wawrzyniak, published by University of Szczecin
This work is licensed under the Creative Commons License.

Volume 7 (2008): Issue 1 (January 2008)