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Analysis of the Factors Impacting the Online Shopping Decision-Making Process

Studia Universitatis Babes-Bolyai Oeconomica

Volume 65 (2020): Issue 1 (April 2020)

By: Daniel Mican and Dan-Andrei Sitar-Taut

Open Access

|May 2020

DOI: https://doi.org/10.2478/subboec-2020-0004 | Journal eISSN: 2065-9644

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Language: English

Page range: 54 - 66

Published on: May 13, 2020

Published by: Babeș-Bolyai University

In partnership with: Paradigm Publishing Services

Publication frequency: 3 issues per year

Keywords:

Purchase decision,

Online shopping behavior,

Consumer decision-making process,

Related subjects:

Business and economics,

Political economics,

Public finance and fiscal theory,

Business management,

Management accounting, financial controlling, cost calculation, investment,

Marketing, sales, customer relations,

Business management, other

© 2020 Daniel Mican, Dan-Andrei Sitar-Taut, published by Babeș-Bolyai University
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

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