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Analysis of the Factors Impacting the Online Shopping Decision-Making Process Cover

Analysis of the Factors Impacting the Online Shopping Decision-Making Process

Studia Universitatis Babes-Bolyai Oeconomica
Volume 65 (2020): Issue 1 (April 2020)
By: Daniel Mican and  Dan-Andrei Sitar-Taut  
Open Access
|May 2020

Authors

Daniel Mican

daniel.mican@econ.ubbcluj.ro

Babeş-Bolyai University, Romania

Dan-Andrei Sitar-Taut

Babeş-Bolyai University, Romania
DOI: https://doi.org/10.2478/subboec-2020-0004 | Journal eISSN: 2065-9644
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Language: English
Page range: 54 - 66
Published on: May 13, 2020
Published by: Babeș-Bolyai University
In partnership with: Paradigm Publishing Services
Publication frequency: 3 issues per year
Keywords:
Purchase decision,
Online shopping behavior,
Consumer decision-making process,
E-commerce
Related subjects:
Business and economics,
Political economics,
Public finance and fiscal theory,
Business management,
Management accounting, financial controlling, cost calculation, investment,
Marketing, sales, customer relations,
Business management, other

© 2020 Daniel Mican, Dan-Andrei Sitar-Taut, published by Babeș-Bolyai University
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

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