Number of Clusters and the Quality of Hybrid Predictive Models in Analytical CRM Cover

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Number of Clusters and the Quality of Hybrid Predictive Models in Analytical CRM

Studies in Logic, Grammar and Rhetoric

Volume 37 (2014): Issue 1 (June 2014)

By: Mariusz Łapczyński and Bartłomiej Jefmański

Open Access

|Aug 2014

Authors

Mariusz Łapczyński

lapczynm@uek.krakow.pl

Department of Market Analysis and Marketing Research, Cracow University of Economics, Poland

Bartłomiej Jefmański

bartlomiej.jefmanski@ue.wroc.pl

Department of Econometrics and Computer Science, Wroclaw University of Economics, Poland

DOI: https://doi.org/10.2478/slgr-2014-0022 | Journal eISSN: 2199-6059 | Journal ISSN: 0860-150X

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Language: English

Page range: 141 - 157

Published on: Aug 8, 2014

Published by: University of Białystok

In partnership with: Paradigm Publishing Services

Publication frequency: 4 issues per year

Keywords:

hybrid predictive models,

analytical CRM,

decision trees,

Related subjects:

Philosophy, other

© 2014 Mariusz Łapczyński, Bartłomiej Jefmański, published by University of Białystok
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

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