Number of Clusters and the Quality of Hybrid Predictive Models in Analytical CRM
Authors
Mariusz Łapczyński
Department of Market Analysis and Marketing Research, Cracow University of Economics, Poland
Bartłomiej Jefmański
bartlomiej.jefmanski@ue.wroc.pl
Department of Econometrics and Computer Science, Wroclaw University of Economics, Poland
Language: English
Page range: 141 - 157
Published on: Aug 8, 2014
Published by: University of Białystok
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year
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© 2014 Mariusz Łapczyński, Bartłomiej Jefmański, published by University of Białystok
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.