The (Agent-Orchestrated) Customer Journey: How AI Agent Optimization is Revolutionizing Branding
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DOI: https://doi.org/10.2478/picbe-2026-0035 | Journal eISSN: 2558-9652
Language: English
Page range: 413 - 433
Published on: Jul 16, 2026
Published by: Bucharest University of Economic Studies
In partnership with: Paradigm Publishing Services
Publication frequency: 1 issue per year
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© 2026 Steliana VASILEVA, published by Bucharest University of Economic Studies
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