Assessing the Use of Artificial Intelligence in Digital Marketing. Evidence from Romanian Companies
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DOI: https://doi.org/10.2478/picbe-2023-0101 | Journal eISSN: 2558-9652
Language: English
Page range: 1128 - 1138
Published on: Jul 14, 2023
Published by: Bucharest University of Economic Studies
In partnership with: Paradigm Publishing Services
Publication frequency: 1 issue per year
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© 2023 Petronela Cristina Simion, Mirona Ana Maria Popescu, published by Bucharest University of Economic Studies
This work is licensed under the Creative Commons Attribution 4.0 License.