TABLE 1
Number of posts and user interactions with alternative news media content, by platform
| Number of posts containing alternative news media URL | Average number of user interactions per post with an alternative news media URL | |||||
|---|---|---|---|---|---|---|
| Alternative news media outlet | Curator | Multi-plication factor | Alternative news media outlet | Curator | Multi-plication factor | |
| 111,754 | 352,585 | 3.16 | 76.23 | 423.52 | 5.56 | |
| 52,374 | 451,620 | 8.62 | 15.98 | 73.16 | 4.58 | |
| YouTube | 682 | 546 | 0.80 | 6,192.16 | 72,113.54 | 11.65 |
| Telegram | 3,204 | 18,647 | 5.82 | 115.55 | 6,143.46 | 53.17 |
| Vkontakte | 3,470 | 13,593 | 3.92 | 4.67 | 25.64 | 5.49 |
| – | 2,569 | – | – | 7.63 | – | |
| 4chan | – | 193 | – | – | 0.63 | – |
| Gab | – | 1,400 | – | – | 41.29 | – |
| Total | 171,484 | 841,153 | 4.91 | 81.44 | 400.32 | 4.92 |
[i] Comments: Based on all article URLs by 49 Danish and Swedish alternative news media shared on social media between January 2019 and March 2022.

FIGURE 1A
Influential curators and the sharing of alternative news content in Denmark

FIGURE 1B
Influential curators and the sharing of alternative news content in Sweden
TABLE 2
Digital alternative news communities in Denmark
| Number of (public) accounts | Dominant ideological orientation of shared content | Dominant content profile | Main shared alternative news media domains | Main platforms | Main curators | |
|---|---|---|---|---|---|---|
| DK1 | 1,154 | Left | Political/Issue | PioPio, Arbejderen, Solidaritet | Discussion groups, pages of political candidates from different left-wing parties | |
| DK2 | 446 | Right | Political/Issue | Den Korte Avis, 24nyt, 180grader | Pages of right-wing parties and candidates; anti-immigration discussion groups | |
| DK3 | 305 | Right | Political | Frihedens Stemme, 24nyt, Document | Facebook, Reddit | Pages and groups connected to the Hard Line [Stram Kurs] party |
| DK4 | 38 | Right | Media | 24nyt | Facebook, Twitter | 24nyt (shadow) accounts |
| DK5 | 674 | Other | Media | Indblik, NewSpeek, DkDox, Danmarks Frie Fjernsyn | Facebook, Reddit | Alternative news media–run pages and groups; Covid-sceptic discussion groups |
[i] Comments: Alternative news communities were identified through a community detection algorithm, based on the sharing of alternative news article URLs between January 2019 and March 2022. Only communities with a substantial share of domestic alternative news media URL are included.
TABLE 3
Digital alternative news communities in Sweden
| Number of (public) accounts | Dominant ideological orientation of shared content | Dominant content profile | Main shared alternative news media domains | Main platforms | Main curators | |
|---|---|---|---|---|---|---|
| SE1 | 196 | Left | Media | Arbetaren, Flamman, Aktuellt Fokus, Proletaren | Twitter, Facebook | “Hyper-tweeting” pundits and journalists, groups with geopolitical focus |
| SE2 | 423 | Left | Issue | Fempers, Feministisk Perspektiv | Twitter, Facebook | Anti-racist, anti-Sweden Democrats groups and hyper-tweeters, left-wing pundits |
| SE3 | 532 | (Anti)Left | Issue | Tidningen Syre | Facebook, Twitter | Pro- and anti-climate/renewables and other environmental organisations and groups |
| SE4 | 236 | Right | Political | Nordfront, Fria Tider, Samnytt, Nya Dagbladet, Nyheter Idag | Twitter, 4chan, VK | Nationalist hyper-tweeters, accounts connected to Nordic Resistance Movement |
| SE5 | 342 | Right | Political | Samtiden, Nyheter Idag | Facebook, Twitter | Accounts connected to Sweden Democrats |
| SE6 | 58 | Right | Political | Samtiden, Nyheter I dag, NB Nyhetsbyrån, Bulletin, Samhällsnytt | Facebook, Twitter | Sweden Democrats accounts, various right-wing groups |
| SE7 | 321 | Right | Media | Svegot, Nationalisten, FriaTider, Samhällsnytt, Nya Dagbladet, Nyheter I dag, Nordfront, Nya Tider | Twitter, Facebook | Accounts connected to Alternative for Sweden movement; mix of anti-system and nationalist pages and groups |
| SE8 | 105 | Right | Media | Det goda Samhallet, Bulletin, Nyheter I dag, NB Nyhetsbyrån, Ledarsidorna, Samtiden | Twitter, Facebook | Right-wing pundits, alternative news media–run pages |
| SE9 | 104 | Right | Media | Samtiden, Ledarsidorna, Samhällsnytt, Nyheter I dag, Bulletin, Det Goda Samhallet, Friatider | Facebook, Twitter | alternative news media–run pages, “anti-PC” accounts, right-wing pundits, anti–mainstream media news groups |
| SE10 | 243 | Right | Media | Exakt24, NyaTider, Fria Tider, Samhällsnytt, Samtiden, NB Nyhetsbyrån, Ledarsidorna, Nyheter Idag | Facebook, Twitter | alternative news media–run pages, nationalist, anti-PC and anti-system interest, and “support” groups |
| SE11 | 691 | Right | Media | Ledarsidorna, Bulletin, Samtiden, Nyheter I dag, NB Nyhetsbyrån | Twitter, Facebook | Variety of comparatively moderate right-wing pundits, hyper-tweeters, and groups |
| SE12 | 298 | Other | Media | Vaken, Nya Dagbladet, Newsvoice, FriaTider, Samhällsnytt, Samtiden, Nyheter I dag, Nyatider | Twitter, Facebook, Telegram | Anti-system groups and hyper-tweeters, some with a nationalist or conspiratorial profile |
| SE13 | 803 | Other | Media | Epoch Times, international alternative news media | Facebook, Gab | Media-critical, anti-systemic and “truther” groups/pages; pundits |
[i] Comments: PC = “political correctness”. Alternative news communities were identified through a community detection algorithm, based on the sharing of alternative news article URLs between January 2019 and March 2022. Only communities with a substantial share of domestic alternative news media URL are included.
TABLE A1
List of identified alternative news media
TABLE A2
Overview of collected cross-platform data
| Country | Platform | Actors (N) | Actors sharing at least one alternative new media URL (N) | Posts collected (N) | Posts with alternative news media URL (N) |
|---|---|---|---|---|---|
| Denmark | 4,109 | 2,145 | 14,933,941 | 99,324 | |
| 4chan | 60 | 3 | 406 | 6 | |
| Gab | 228 | 9 | 752,123 | 90 | |
| 60 | 48 | 47,942 | 1,717 | ||
| Telegram | 4,870 | 361 | 21,219,377 | 3,629 | |
| 4,033 | 1,558 | 12,011,025 | 37,765 | ||
| Vkontakte | 365 | 41 | 800,050 | 2,504 | |
| YouTube | 22 | 9 | 86,475 | 200 | |
| Sweden | 14,124 | 4,016 | 32,588,994 | 365,015 | |
| 4chan | 286 | 75 | 5,428 | 187 | |
| Gab | 463 | 72 | 1,331,229 | 1,310 | |
| 269 | 158 | 74,858 | 852 | ||
| Telegram | 9,013 | 1,217 | 29,019,645 | 18,222 | |
| 22,640 | 13,161 | 33,073,640 | 466,229 | ||
| Vkontakte | 1,340 | 477 | 2,222,515 | 14,559 | |
| YouTube | 83 | 18 | 188,351 | 1,028 | |
| Total | 61,965 | 23,368 | 148,355,999 | 1,012,637 |
