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Emotional Content in Charitable Foundations’ Communication on Social Media: A Case Study Approach Cover

Emotional Content in Charitable Foundations’ Communication on Social Media: A Case Study Approach

Management of Organizations: Systematic Research
Volume 93 (2025): Issue 1 (June 2025)
By: Viktorija Kundrotaitė and  Miglė Šontaitė-Petkevičienė  
Open Access
|Jan 2026

Authors

Viktorija Kundrotaitė

viktorija.kundrotaite1@vdu.lt

Master in Marketing, Faculty of Economics and Management, Vytautas Magnus University, Kaunas, Lithuania

Miglė Šontaitė-Petkevičienė

migle.sontaite-petkeviciene@vdu.lt

PhD, associate professor at Vytautas Magnus University, Faculty of Economics and Management, Kaunas, Lithuania
DOI: https://doi.org/10.2478/mosr-2025-0005 | Journal eISSN: 2335-8750 | Journal ISSN: 1392-1142
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Language: English
Page range: 81 - 105
Submitted on: Jul 7, 2025
|
Accepted on: Oct 30, 2025
|
Published on: Jan 12, 2026
Published by: Vytautas Magnus University, Faculty of Economics and Management
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
Keywords:
emotional content,
digital communication,
social media,
charitable foundation,
consumer behaviour
Related subjects:
Business and economics,
Business management,
Marketing, sales, customer relations,
Management, organization, corporate governance,
Business development, change management, cooperation,
Human resources, labor practice, job and career

© 2026 Viktorija Kundrotaitė, Miglė Šontaitė-Petkevičienė, published by Vytautas Magnus University, Faculty of Economics and Management
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

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