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The Mediating Role of Trust in the Relationship Between Corporate Image, Security, Word of Mouth and Loyalty in M-Banking Using among the Millennial Generation in Indonesia Cover

The Mediating Role of Trust in the Relationship Between Corporate Image, Security, Word of Mouth and Loyalty in M-Banking Using among the Millennial Generation in Indonesia

Open Access
|Jun 2020

References

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DOI: https://doi.org/10.2478/mmcks-2020-0016 | Journal eISSN: 2069-8887 | Journal ISSN: 1842-0206
Language: English
Page range: 255 - 274
Published on: Jun 30, 2020
Published by: Society for Business Excellence
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year

© 2020 Edi Purwanto, July Deviny, Ahmed M. Mutahar, published by Society for Business Excellence
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.