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Does the Name Matter? Ways of Conducting Communication of Public Relations Agencies with the Public on the Basis of Quantitative-Corpus Research on Language Cover

Does the Name Matter? Ways of Conducting Communication of Public Relations Agencies with the Public on the Basis of Quantitative-Corpus Research on Language

Marketing of Scientific and Research Organizations
Volume 51 (2024): Issue 1 (March 2024)
By: Dariusz Tworzydło,  Karina Stasiuk-Krajewska and  Przemysław Szuba  
Open Access
|Mar 2024
DOI: https://doi.org/10.2478/minib-2024-0001 | Journal eISSN: 2353-8414 | Journal ISSN: 2353-8503
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Language: English
Page range: 1 - 20
Submitted on: Aug 22, 2023
Accepted on: Jan 16, 2024
Published on: Mar 20, 2024
Published by: ŁUKASIEWICZ RESEARCH NETWORK – INSTITUTE OF AVIATION
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year
Keywords:
public relations,
PR agencies,
research operative,
quantitative-corpus analysis,
self-description
Related subjects:
Business and economics,
Business management,
Marketing, sales, customer relations,
Management, organization, corporate governance,
Business development, change management, cooperation,
Key competences in scholarly research

© 2024 Dariusz Tworzydło, Karina Stasiuk-Krajewska, Przemysław Szuba, published by ŁUKASIEWICZ RESEARCH NETWORK – INSTITUTE OF AVIATION
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

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