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Open Innovations as a form of Customer Value Co-Creation Cover

Open Innovations as a form of Customer Value Co-Creation

Marketing of Scientific and Research Organizations
Volume 39 (2021): Issue 1 (March 2021)
By: Krystyna Mazurek-Łopacińska  
Open Access
|Mar 2021

Authors

Krystyna Mazurek-Łopacińska

krystyna.m.lopacinska@gmail.com

The Wroclaw University of Economics and Business, Poland
DOI: https://doi.org/10.2478/minib-2021-0005 | Journal eISSN: 2353-8414 | Journal ISSN: 2353-8503
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Language: English
Page range: 93 - 118
Published on: Mar 30, 2021
Published by: ŁUKASIEWICZ RESEARCH NETWORK – INSTITUTE OF AVIATION
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year
Keywords:
COM,
co-creation,
open innovations,
customer,
factors,
user participation,
cooperation
Related subjects:
Business and economics,
Business management,
Marketing, sales, customer relations,
Management, organization, corporate governance,
Business development, change management, cooperation,
Key competences in scholarly research

© 2021 Krystyna Mazurek-Łopacińska, published by ŁUKASIEWICZ RESEARCH NETWORK – INSTITUTE OF AVIATION
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

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