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Will the use of Virtual Reality Lead to a Revolution in Marketing Communication? Cover

Will the use of Virtual Reality Lead to a Revolution in Marketing Communication?

By: Anna Szymczak  
Open Access
|Oct 2019

References

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  23. 1. https://www.volvocars.com/us/about/our-points-of-pride/google-cardboard (27.06.2019)
  24. 2. https://www.ikea.com/ms/pl_PL/this-is-ikea/ikea-highlights/Virtual-reality/index.html (26.06.2019)
  25. 3. https://marketinglink.pl/wirtualna-rzeczywistosc-dlaczego-warto-sie-tym-przejmowac/ (26.06.2019)
  26. 4. https://pclab.pl/art69208.html (22.06.2019)
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DOI: https://doi.org/10.2478/minib-2019-0043 | Journal eISSN: 2353-8414 | Journal ISSN: 2353-8503
Language: English
Page range: 53 - 69
Published on: Oct 7, 2019
Published by: ŁUKASIEWICZ RESEARCH NETWORK – INSTITUTE OF AVIATION
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year

© 2019 Anna Szymczak, published by ŁUKASIEWICZ RESEARCH NETWORK – INSTITUTE OF AVIATION
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.