Social Commerce and SME Competitiveness in the Fashion Industry: Insights from an Emerging Market
Authors
Hery GUNAWAN
managedoctor.hery.g.23@ukwms.ac.id
Faculty of Business, Widya Mandala Catholic University, Gunung Anyar, Surabaya, ID
Paulina Mego LISTIYANI
Faculty of Economics, Parahyangan Catholic University, Pucang Anom, Surabaya, ID
Language: English
Page range: 283 - 300
Submitted on: Jul 10, 2025
Accepted on: Aug 18, 2025
Published on: Sep 26, 2025
Published by: Scoala Nationala de Studii Politice si Administrative
In partnership with: Paradigm Publishing Services
Publication frequency: 4 times per year
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© 2025 Hery GUNAWAN, Paulina Mego LISTIYANI, published by Scoala Nationala de Studii Politice si Administrative
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.