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An Empirical Study on the Determinants of Insurance Literacy among Korean College Students Cover

An Empirical Study on the Determinants of Insurance Literacy among Korean College Students

By: Minyoung Cho and  Hongjoo Jung  
Open Access
|Dec 2025

Figures & Tables

Figure A1.

Research Model
Research Model

Figure A2.

Structural Model and Standardized Path Coefficients
Structural Model and Standardized Path Coefficients

Characteristics of Survey Respondents

CategoryDivisionResponses (N)Percent (%)
GenderMan23952.9
Woman21347.1

UniversityGyeongnam National Univ.357.7
Daegu Univ.5111.3
Dong-eui Univ.5111.3
Seowon Univ.368.0
Sungkyunkwan Univ.7316.2
Jeonju Univ.276.0
Hyupsung Univ.378.2
Hongik Univ.9521.0
Hongik Univ. (Sejong)4710.4

Grade level1st year6614.6
2nd year12527.7
3rd year14231.4
4th year11926.3

Previous insurance course registrationYes23451.8
No21547.6

Experience with insurance company compensation servicesYes29164.4
No15434.1

Family in insurance industryYes9521.0
No35678.8

Correct Answer Rates for Insurance Knowledge Questions

No.Knowledge ItemBefore %After %Change (%p)Change (%)
1Hazard refers to a condition that increases the probability or occurrence of loss. (o)69.087.218.126.3
2Insurance is a representative risk management method, a contract in which an insurance premium is paid in exchange for transferring the exposed risk to an insurance company. (o)84.592.58.09.4
3The distinction between static and dynamic risks is based on whether the nature or frequency of occurrence of the risk changes over time. (o)61.369.07.712.6
4Savings insurance is a type of insurance product that has a risk protection function and allows you to save a fixed amount each month and receive a lump sum upon maturity. (o)73.273.20.00.0
5A person who enters into a contract with an insurance company and provides insurance is called an insurer. (x)61.972.810.817.5
6If retired parents do not enroll in local health insurance, their children will not be covered. (o)14.217.33.121.9
7Life (death) insurance is more necessary for people with children than for those without. (o)71.281.910.614.9
8Personal insurance products are protected from insolvency by the depositor protection system. (o)52.459.36.913.1
9To receive compensation for damage to your car in a traffic accident, you must subscribe to comprehensive insurance. (o)24.137.613.556.0
10Individuals can choose from a variety of options regarding benefit levels and amounts paid under the National Pension. (x)33.642.38.625.7
11A high deductible in an insurance contract is disadvantageous to the policyholder because the insurance company compensates only a small amount of the damage incurred. (x)42.546.94.410.4
12Variable annuity insurance has a higher investment return than general annuity insurance, so it is advantageous from a long-term perspective (x)21.233.011.755.2
13In non-life insurance, the principle of compensation for actual loss is established. (o)74.388.914.619.6
14Insurance premiums are the money paid by the insurance company to the policyholder in the event of an accident. (o)65.574.89.314.2
15After the initial payment of the insurance premium, the insurance contract cannot be cancelled. (x)56.962.86.010.5
16Insurance is a risk management method used for risks with a high frequency of loss and small scale of loss. (x)68.169.71.52.3
17A life table shows how the number of people living from birth decreases each year, assuming they are alive at beginning of year. It is also called a death table. (o)31.953.321.567.4
18Insurable risks are generally speculative risks with unlimited loss and are often static risks. (x)51.561.910.420.2
19Even if the damage amount includes only mental or personal values that cannot be objectively quantified in economic terms, it is still covered by insurance. (x)51.352.41.12.2
20Risk consists of the magnitude and likelihood of loss. (o)71.574.32.94.0

Direct, Indirect, and Total effects in the Structural Model

Hypothesis channelDirect EffectIndirect EffectTotal Effect

Standardized coefficientp-valueStandardized coefficientp-valueStandardized coefficientp-value
Student characteristics → Insurance literacy.196.045.000.000.196.045
faculty characteristics → Student characteristics.663.000.000.000.663.000
Faculty characteristics → Insurance literacy.429.005.130.059.559.010
Educational environment → faculty characteristics.717.000.000.000.717.000
Educational environment → student characteristics−.139.186.475.002.336.003
Educational environment → Insurance literacy−.237.101.374.011.137.148

Composition of Measurement Tools

Latent VariableObserved VariableNo. of ItemsSource
Student CharacteristicsSelf-efficacy8Kim & Park (2001), Ha (2005)
Achievement motivation7Ha (2005), Yu & Yang (1994), Yoo (1996)

Faculty CharacteristicsProfessionalism7Kwon (2006), Feldman (2007)
Passionate attitude6Kwon (2006), Saunders (1999), Marsh & Ware (1982), Kunter et al. (2008)
Interaction6Kwon (2006), Feldman (2007)

Education and Environment CharacteristicsEducational system4Hwang (2004)
Physical environment2Shin & Lee (2008), Kim (2009)

Insurance LiteracyAttitudes4Kim (2011), Cheon (2011)
Knowledge20Kim (2011), Cheon (2011), Tennyson (2011)
Behavior6Kim (2011), Cheon (2011)
DOI: https://doi.org/10.2478/irfc-2025-0010 | Journal eISSN: 2508-464X | Journal ISSN: 2508-3155
Language: English
Page range: 65 - 76
Submitted on: Oct 28, 2025
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Accepted on: Dec 15, 2025
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Published on: Dec 31, 2025
In partnership with: Paradigm Publishing Services

© 2025 Minyoung Cho, Hongjoo Jung, published by International Academy of Financial Consumers
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.