Have a personal or library account? Click to login
Demystifying Disruption: On the Hazard of Being Replaced by New Technology Cover

Demystifying Disruption: On the Hazard of Being Replaced by New Technology

NIM Marketing Intelligence Review
Volume 5 (2013): Issue 1 (May 2013)
By: Ashish Sood and  Gerard J. Tellis  
Open Access
|Jul 2014

References

  1. Tellis, Gerard J. (2013): “Unrelenting Innovation: How to Create a Culture of Market Dominance ”, Jossey-Bass.
    Search in Google Scholar
  2. “Understanding disruptive technologies: Who Wins, Who loses, Insights from MSI 2010”.
    Search in Google Scholar
  3. Christensen, C. M. 1997. “The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail”, Harvard Business School Press, Boston.
    Search in Google Scholar
DOI: https://doi.org/10.2478/gfkmir-2014-0023 | Journal eISSN: 2628-166X
Journal RSS Feed
Language: English
Page range: 24 - 30
Published on: Jul 16, 2014
Published by: Nuremberg Institute for Market Decisions
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
Keywords:
New Technology,
Innovation,
Technology Disruption,
Substitution Competition,
Obsolescence,
Market Entry Strategy
Related subjects:
Business and economics,
Political economics,
Public finance and fiscal theory,
Business management,
Marketing, sales, customer relations,
Management, organization, corporate governance,
Business management, other

© 2014 Ashish Sood, Gerard J. Tellis, published by Nuremberg Institute for Market Decisions
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

Previous articleVolume 5 (2013): Issue 1 (May 2013)Next article