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What’s Your Experience With … ? C2C Communication Helps Sell Your Products Cover

What’s Your Experience With … ? C2C Communication Helps Sell Your Products

NIM Marketing Intelligence Review
Volume 5 (2013): Issue 1 (May 2013)
By: M. T. Adjei,  S. M. Noble and  C. H. Noble  
Open Access
|Jul 2014

Authors

DOI: https://doi.org/10.2478/gfkmir-2014-0021 | Journal eISSN: 2628-166X
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Language: English
Page range: 12 - 17
Published on: Jul 16, 2014
Published by: Nuremberg Institute for Market Decisions
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
Keywords:
C2C (Customer-to-Customer) Communication,
Online Brand Communities,
WOM (Word-of-Mouth),
Social Media
Related subjects:
Business and economics,
Political economics,
Public finance and fiscal theory,
Business management,
Marketing, sales, customer relations,
Management, organization, corporate governance,
Business management, other

© 2014 M. T. Adjei, S. M. Noble, C. H. Noble, published by Nuremberg Institute for Market Decisions
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.

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