User-Generated Content and Stock Performance: Does Online Chatter Matter?
By: Gerard J. Tellis and Seshadri Tirunillai
DOI: https://doi.org/10.2478/gfkmir-2014-0012 | Journal eISSN: 2628-166X
Language: English
Page range: 13 - 17
Published on: Jul 16, 2014
Published by: Nuremberg Institute for Market Decisions
In partnership with: Paradigm Publishing Services
Publication frequency: 2 issues per year
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© 2014 Gerard J. Tellis, Seshadri Tirunillai, published by Nuremberg Institute for Market Decisions
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.