Effect of Dynamic Capabilities on Sustainable Value Creation in Rural Microenterprises in Mexico

Andrea Guadalupe RUIZ-BENITEZ; Carlos Armando JACOBO-HERNANDEZ; José Guadalupe FLORES-LÓPEZ; Analí Estrella AGUIAR-IBARRA

doi:10.2478/fman-2026-0003

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Effect of Dynamic Capabilities on Sustainable Value Creation in Rural Microenterprises in Mexico

Foundations of Management

Volume 18 (2026): Issue 1 (January 2026)

By: Andrea Guadalupe RUIZ-BENITEZ , Carlos Armando JACOBO-HERNANDEZ , José Guadalupe FLORES-LÓPEZ and Analí Estrella AGUIAR-IBARRA

Open Access

|Sep 2026

Abstract

The capabilities of microenterprises can contribute to economic, social, and environmental benefits by fostering sustainable value creation (SVC) as a key driver of rural community development. This study examines the impact of dynamic capabilities on SVC among rural microenterprises in Mexico. A quantitative, non-experimental, correlational–causal research design was applied. Data were collected from 206 rural microenterprises using a Likert-scale survey instrument and analyzed through covariance-based structural equation modeling. The results revealed that the dynamic capabilities of sensing, integrating, and innovating exert a significant influence on SVC, enhancing both competitiveness and the social and environmental performance of micro-enterprises. Furthermore, microenterprises with stronger dynamic capabilities demonstrate greater adaptability to market changes and the ability to develop innovative strategies that reinforce their sustainability. Overall, the findings underscore the importance of fostering dynamic capabilities in rural microenterprises as a critical factor in promoting economic, social, and environmental development.

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Articles in this issue

DOI: https://doi.org/10.2478/fman-2026-0003 | Journal eISSN: 2300-5661 | Journal ISSN: 2080-7279

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Language: English

Page range: 24 - 35

Submitted on: Jun 19, 2025

Accepted on: Nov 3, 2025

Published on: Sep 11, 2026

Published by: Warsaw University of Technology

In partnership with: Paradigm Publishing Services

Keywords:

Dynamic capabilities,

Sustainability,

Value creation

JEL:

M10,

Q01,

Q56

Related subjects:

Computer sciences,

Business computing,

Business and economics,

Business management,

Management accounting, financial controlling, cost calculation, investment

© 2026 Andrea Guadalupe RUIZ-BENITEZ, Carlos Armando JACOBO-HERNANDEZ, José Guadalupe FLORES-LÓPEZ, Analí Estrella AGUIAR-IBARRA, published by Warsaw University of Technology
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

Volume 18 (2026): Issue 1 (January 2026)