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Achieving Survival of Social Enterprise Through Entrepreneurial Marketing: An Empirical Analysis of Nigeria Cover

Achieving Survival of Social Enterprise Through Entrepreneurial Marketing: An Empirical Analysis of Nigeria

Foundations of Management
Volume 16 (2024): Issue 1 (January 2024)
By: Cosmas Anayochukwu NWANKWO and  MacDonald Isaac KANYANGALE  
Open Access
|Nov 2024

Authors

Cosmas Anayochukwu NWANKWO

j.cosmaris@gmail.com

University of KwaZulu Natal, Durban, SOUTH AFRICA

MacDonald Isaac KANYANGALE

kanyangalem@ukzn.ac.za

University of KwaZulu Natal, Durban, SOUTH AFRICA
DOI: https://doi.org/10.2478/fman-2024-0016 | Journal eISSN: 2300-5661 | Journal ISSN: 2080-7279
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Language: English
Page range: 259 - 272
Published on: Nov 18, 2024
Published by: Warsaw University of Technology
In partnership with: Paradigm Publishing Services
Publication frequency: 1 issue per year
Keywords:
entrepreneurial marketing,
social enterprise,
survival,
Nigeria
Related subjects:
Computer sciences,
Business computing,
Business and economics,
Business management,
Management accounting, financial controlling, cost calculation, investment

© 2024 Cosmas Anayochukwu NWANKWO, MacDonald Isaac KANYANGALE, published by Warsaw University of Technology
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.

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