References
- Abramova, A., Shaposhnykov, K., Zhavoronok, A., Liutikov, P., Skvirskyi, I., & Lukashev, O. (2021). Ecosystem of VAT Administration in E-Commerce: Case of the Eastern Europe Countries. Estudios de economía aplicada, 39(5). http://dx.doi.org/10.25115/eea.v39i5.490910.25115/eea.v39i5.4909
- Busic, B., Stavlic, K., Lackovic, K. (2021). E-Integrated Marketing Communication of Micro Enterprises. Annals of DAAAM and Proceedings of the International DAAAM Symposium, 32(1), 439-445. DOI: 10.2507/32nd.daaam.proceedings.064.
- Grigoraș-Ichim, C.E., Cosmulese, C.G., Savchuk. D., & Zhavoronok. A. (2018). Shaping the perception and vision of economic operators from the Romania – Ukraine – Moldova border area on interim financial reporting. Economic Annals-XXI, 173(9-10), 60-67. https://doi.org/10.21003/ea.V173-10
- Hati, S.R.H., Idris, A. (2019). The role of leader vs organisational credibility in Islamic social enterprise marketing communication. Journal of Islamic Marketing, 10(4), 1128-1150. DOI: 10.1108/JIMA-02-2017-0018.
- Hovorushchenko T., Pavlova O., Medzatyi D. (2020). Ontology-Based Intelligent Agent for Determination of Sufficiency of Metric Information in the Software Requirements // Advances in Intelligent Systems and Computing, Vol.1020, 447-460.
- Ivanova, N., Popelo, O., Avhustyn, R., Rusak, O., Proshchalykina, A. (2022). Marketing Strategy of the Small Business Adaptation to Quarantine Limitations in the Sphere of Trade Entrepreneurship. IJCSNS International Journal of Computer Science and Network Security, 22(1), 149-160. https://doi.org/10.22937/IJCSNS.2022.22.1.21.
- Lyeonov, S., Yarovenko, H., Koibichuk, V., Boyko, A., & Kravchyk, Y. (2022). Creation of Users’ Screen Forms of the Financial Monitoring Automated Information System for Economic Development and Economic Growth. Financial and Credit Activity Problems of Theory and Practice, 6(41), 212–222. https://doi.org/10.18371/fcaptp.v6i41.251441.
- Plotnikova, L.I., Cherevan, I.V., Kovalenko, Ju.O. (2019). Crowdsourcing as an effective marketing communication technology in innovative development of enterprises. International Journal of Innovative Technology and Exploring Engineering, 8(11), 3816-3822. DOI: 10.35940/ijitee. K2220.0981119.
- Popelo, O., Tulchynska, S., Tulchynckiy, R., Khanin, S., Hrechko, A. (2021). Modeling and forecasting of the integrated index of innovation activity of regions. Management Theory and Studies for Rural Business and Infrastructure Development, 43(2), 307-315. DOI: https://doi.org/10.15544/mts.2021.27.
- Pratonom, A.H., Herdiana, W., Wen, T.C. (2022). Product Development Under Information Technological Turbulence: The Role of Marketing Communication for Competitive Advantage in Small Businesses Enterprises. Contributions to Management Science, 137-154. DOI: 10.1007/978-3-030-86028-8_8.
- Rakhmanova, A.K., Smykova, M.R., Rakhmanova, G.B. (2021). Development of a customised model of integrated marketing communications for the economic well-being of the enterprise. Rivista di Studi sulla Sostenibilita, 2, 141-153. DOI: 10.3280/RISS2021-002011.
- Savin, S., Kravchyk, Y., Dzhereliuk, Y., Dyagileva O., & Naboka, R. (2021). Management of the Processes on the Quality Provision of the Logistic Activity in the Context of Socio-Economic Interaction of Their Participants. IJCSNS International Journal of Computer Science and Network Security, 21(12), 45-52. https://doi.org/10.22937/IJCSNS.2021.21.12.7.
- Schüller, D., Doubravský, K. (2019). Fuzzy similarity used by micro-enterprises in marketing communication for sustainable development. Sustainability, 11(191), 5422. DOI: 10.3390/su11195422.
- Shkarlet, S., Ivanova, N., Popelo, O., Dubyna, M., Zhuk, O. (2020). Infrastructural and Regional Development: Theoretical Aspects and Practical Issues. Studies of Applied Economics, 38(4). https://ojs.ual.es/ojs/index.php/eea/article/view/4002.
- Ugolkov, Ie., Karyy, O., Skybinskyi, O., Ugolkova, O., Zhezhukha, V. (2020). The evaluation of content effectiveness within online and offline marketing communications of an enterprise. Innovative Marketing, 16(3), 26-36. DOI: 10.21511/im.16(3).2020.03.
- Vovk, O., Tulchynska, S., Popelo, O., Tulchinskiy, R., & Tkachenko, T. (2021). Economic and Mathematical Modeling of the Integration Impact of Modernization on Increasing the Enterprise Competitiveness. Management Theory and Studies for Rural Business and Infrastructure Development, 43(3), 383-389. https://doi.org/10.15544/mts.2021.35.
- Yang, C., Kwilinski, A., Chygryn, O., Lyulyov, O., Pimonenko, T. (2021). The green competitiveness of enterprises: Justifying the quality criteria of digital marketing communication channels. Sustainability, 13(24), 13679. DO: 10.3390/su132413679.10.3390/su132413679