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Socio-demographic and lifestyle determinants of loyalty program participation in the Czech Republic Cover

Socio-demographic and lifestyle determinants of loyalty program participation in the Czech Republic

Open Access
|Jan 2018

References

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DOI: https://doi.org/10.1515/mmcks-2017-0031 | Journal eISSN: 2069-8887 | Journal ISSN: 1842-0206
Language: English
Page range: 524 - 539
Published on: Jan 11, 2018
Published by: Society for Business Excellence
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year

© 2018 Tomáš Formánek, Radek Tahal, published by Society for Business Excellence
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.